Cookies Policy

Last updated: April 27, 2026

1. What are cookies?

Cookies are small text files that websites install on your device (computer, tablet, or mobile) when you visit them. They allow the website to recognize the user, remember their preferences, measure site usage, and offer personalized advertising and content. Along with cookies, this policy also applies to similar technologies (pixels, tags, local storage, device identifiers) that serve an equivalent function.

2. Legal Basis

The use of cookies on this website is governed by:

  • Regulation (EU) 2016/679 (GDPR).
  • Organic Law 3/2018 on Personal Data Protection and guarantee of digital rights (LOPDGDD).
  • Law 34/2002 on Information Society Services and Electronic Commerce (LSSI-CE), Article 22.2.
  • Guide on the use of cookies from the Spanish Data Protection Agency (AEPD), current version.

Strictly necessary cookies are installed under the legitimate interest and the exception of Article 22.2 LSSI-CE. Other cookies (analytical, advertising, and personalization) require your prior, free, specific, informed, and unambiguous consent, provided through a clear affirmative action in the cookie banner. You can withdraw it at any time from the "Cookie Preferences" panel.

3. Data Controller

  • Owner: Valma Home (Patricia Miller Martínez).
  • Tax ID: 74530335P.
  • Registered address: C/ Vall de Laguar, 10. Valverde, Elche (Alicante), Spain.
  • Contact and privacy email: hello@valmahome.com.

4. Types of cookies used

Depending on their purpose, this site may use the following categories:

  • Technical or strictly necessary: essential for the site's operation (cart, session, load balancing, security, language or currency preference, remembering consent status). They do not require consent.
  • Preference or personalization: remember user options (language, region, currency).
  • Analytical or measurement: allow understanding how the site is used to improve it. They require consent.
  • Advertising and marketing: allow managing advertising spaces, segmenting audiences, and measuring campaigns on third-party platforms. They require consent.

5. Cookies used on this site

Technical cookies (Shopify, proprietary) — no consent required

  • _shopify_y, _y: unique visitor identification. Persistent (1 year).
  • _shopify_s, _s: session identification. Session (30 min).
  • cart, cart_sig, cart_ts, checkout: cart management. Persistent (up to 2 weeks).
  • secure_customer_sig: authenticated session. Persistent (1 year).

Analytical cookies (Shopify Analytics) — require consent

  • _shopify_sa_p, _shopify_sa_t, _landing_page, _orig_referrer: traffic analysis, attribution, and page views. Persistent (up to 2 weeks).

Marketing cookies (third-party) — require consent

  • Omnisend (omnisendAnonymousID, omnisendContactID, omnisendSessionID): email/SMS marketing. Persistent (up to 1 year).
  • Meta Pixel (_fbp, fr), if active: measurement and remarketing. Persistent (90 days).
  • Google (_ga, _gid, _gcl_au), if active: statistics and advertising. Persistent (up to 2 years).
  • TikTok (_ttp), if active: measurement and remarketing. Persistent (13 months).

6. International transfers

Some providers (Shopify Inc., Meta Platforms Inc., Google LLC, TikTok Pte. Ltd.) are located outside the EEA. Transfers are covered by adequacy decisions of the European Commission, Standard Contractual Clauses, or adherence to the EU-US Data Privacy Framework where applicable.

7. How to manage or withdraw consent

You can accept, reject, or configure cookies at any time:

  • From the consent banner, when displayed.
  • From the "Cookie Preferences" link in the footer.
  • From your browser settings (Chrome, Firefox, Safari, Edge).

Rejecting non-technical cookies does not prevent the use of the site, but it may limit some functionalities.

8. Retention period

Consent is retained for a maximum of 24 months; after this period, or when requested, you will be asked again.

9. User Rights

You can exercise your rights of access, rectification, erasure, opposition, restriction, and data portability by writing to hello@valmahome.com. You can file a complaint with the Spanish Data Protection Agency (AEPD).

10. Changes to the policy

This policy may be updated to adapt to regulatory or technical changes, or changes in the tools used.